Everyone realizes the importance of good customer service. You do too, don’t you? Providing outstanding customer service is a great way to differentiate your business. While products are easy to copy (especially in today’s highly commoditized world), customer service still isn’t.
Do you know where great customer service starts? It starts with your employees because your employees are your most important customers. If you don’t treat them the way they want to be treated, they won’t become your brand’s advocates.
The most successful companies value employee experience as much as they value customer experience. Are you one of them? I hope you are!
Some time ago, Airbnb has turned their chief human resource officer into a chief employee experience officer, and not without a reason. You might think that it is just a fancy job title, and you are right—it sounds really good, but it is much more than that.
Read whole article HERE.